Lets Go Build
I N N O V A T E . G R O W . C O N N E C T .
NDREW EVANS
15+ years experience in client-facing roles, data analytics, marketing, product management & start-ups
Programing
html, PHP, Java, CSS, Liquid, APIs, IPFS, Apple Dev SDK, mySQL
Software
Adobe Creative, Photoshop, Illustrator, Premiere, Lightroom, Spark AR, Powerpoint, Excel, Word, Outlook
Applications &
Collaboration
Salesforce, Pardot, Hubspot, Notion, Slack, Telegram, Discord, Shopify
Additional Skills
Google Ad-words, SEO, Meta Business Suite, chatGPT
Web3
De-Fi, NFTs, Liquidity Pools, Layer-1s, Solidity, Tokengates
Launched Dynamic E-Commerce App for Roaming Travelers
ADDITIONAL SKILLS + APPLICATIONS
html, Java, CSS, Liquid, Solidity, Blockchain, APIs, IPFS, Apple Dev SDK, Adobe Creative, Figma, Social Media Business Suites, Spark AR, Salesforce, Pardot, Hubspot, Notion, Hello Monday, Trello, Slack, Telegram, Discord, Shopify, Wordpress, Webflow, Adwords, SEO, Google Analytics, Google Tag Manager
Writing
proficiencies
Marketing
Brand Guidelines, Roadmaps, GTM Strategy
E-Commerce
Omni-Channel, Socials, Drop Ship and Fulfillment, SEO
Website UX
html, Wordpress, Drupal, Magento, Shopify, Square, Wix, Squarespace, Peek Pro
Commercial Printing
Wide-Format, Converted Commodities, Offset & Digital Design, Labels, Forms
Brand Management
Product
Marketing
0-1 Product Launch, Brand Identity
Video Production
FXCP, Premier
Blockchain & Web 3
Asset Creation, Product Launch, Contract Creation, Smart Contracts, DeFi, Liquidity Pools, Tokenization
ADOBE Creative
Illustrator, Photoshop, Lightroom, Premier
Social Media
Management
Small
Business
Co-Founding 3 Small Businesses. Two retail brick and mortar operations, one web3 customer engagement.
Community
Board Member & Founder of Local Business Association focused on community growth and engagement
experience
Account Executive | March 2015 - Present
City of Industry, CA
• Wholesale & direct account holdings with individual customers across Western Region
• Structured, negotiated, and execute agreements with Mid-Level & C-Level Executives netting $14.5M revenue.
• Developed a go to market implementation of unique customer tailored sales campaigns and promotions to drive growth through incremental sales netting $237K in value add.
• Maintains budget and cost savings by developing client relationships to ensure client sales growth through continued support of new and emerging print technology, print manufacturing, direct mail innovations, and USPS regulations.
Showcase of media created to enhance sales experience
Skills: Negotiation · Business Strategy · Printing · Direct Mail Pieces · Project Coordination · Marketing Strategy · Customer Acquisition · New Business Development · Retention Management · Sales Processes · Customer Experience · Salesforce.com · Marketing · Advertising · Sales Management · Customer Experience
Sales Marketing Manager | May 2013 - March 2015
Weymouth, MA
• Responsible for the brand management of a variety of high level clients through a dynamic and tailored inventory management, sales kit management, and personalized direct mail marketing.
• Define account strategy, coordinate internal activities and drive revenue through disciplined Account Management, Opportunity Management and Pipeline Development processes.
• Host webinars, phone conferences, and client visits for Pitney Bowes clients and Outside Account Reps to promote the benefits of our partnership and provide ROI costs on quarterly and annual basis.
• Tasked with maintaining a collective logistical knowledge of a magnitude of jobs currently being produced in house as well as sourced to a variety of vendors.
Websites built and maintained
Skills: Negotiation · Marketing Operations · Business Strategy · Printing · Project Coordination · Customer Acquisition · Salesforce.com · Marketing · SEO · Advertising · Customer Service
Account Executive | March 2010 - May 2013
Weymouth, MA
Skills: Negotiation · Printing · Customer Acquisition · Salesforce.com · Marketing · Customer Service
Account Manager | April 2009 - March 2010
Shelton, CT
Start-Ups | Projects
ROAMING TRAVELERS | Co-Founder | 2017
RoamingTravelers.com | @RoamingTravelers
Retail Clothing, B2C, E-Commerce
• Leveraged social media content / marketing, SEO and social ads, to grew online conversion rates 33% YTD through the implementation of Checkout via Meta.
• Launched dynamic mobile app for iOS and Android via API and SDKs via Shopify that drives 14% of e-commerce revenue.
• Implemented realtime multi-store inventory sync platform that reduced oversold items by 98%
Powered By:
• B2B management for B2C daily retail operations for 14 local artists & vendors.
• Leverage realtime multi-store inventory data feeds across 12 sales verticals.
• Built automation for bi-weekly sales report and inventory data delivery via email service.
Powered By:
Built On Custom Integrations From:
Bacon Club | Co-Founder | 2021
Director of Operations and Brand Marketing
B2C Inventory Fulfillment via Dropshipping
• Built contract for ERC-721 token.
• Drove development for a web3 experience leveraging NFTs in the comfort of web2 through the implementation of legacy payments channels and verticals.
• Implemented a measure for token-gated access via 3rd party APIs within e-commerce platform and across partnership platforms with automated order push and fulfillment increasing sale conversions while reducing overhead.
• Coordinating marketing efforts through external project collaboration and competitive research while analyzing fluid market trends.
• Developed and implemented cross-functional growth strategies to maximize ROI across multi-faceted product portfolios with rigorous A/B testing techniques.
CERTIFICATIONS
I am perpetually continuing my education and skills training using certification modules and premium educational resources to enhance my practical use and understanding of concepts.
Progress can be tracked via LinkedIn Learning Modules and SFDC Trailhead